Title

Effects of Background Music on Alcohol Consumption

Faculty Mentor(s)

Steve Smith

Proposal Type

Poster

Location

Open 3rd Floor

Start Date

4-4-2013 4:30 PM

End Date

4-4-2013 6:00 PM

Description/Abstract

The effects of the pace of background music and the presence of a distraction on the consumption of alcohol were tested. Observations were made at a bar in 30-minute intervals that coincided with the playing of different paces of music (fast, medium, and slow). Observations were also separated by the presence or absence of a distraction, such as a football game televised in the bar. Covertly observations were recorded of the total alcohol consumption of selected groups seated together at tables. Results showed a positive correlation between pace of music and alcohol consumption, with faster paces associated with higher alcohol consumption. There was no significant effect of the presence of a distraction on alcohol consumption.

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Apr 4th, 4:30 PM Apr 4th, 6:00 PM

Effects of Background Music on Alcohol Consumption

Open 3rd Floor

The effects of the pace of background music and the presence of a distraction on the consumption of alcohol were tested. Observations were made at a bar in 30-minute intervals that coincided with the playing of different paces of music (fast, medium, and slow). Observations were also separated by the presence or absence of a distraction, such as a football game televised in the bar. Covertly observations were recorded of the total alcohol consumption of selected groups seated together at tables. Results showed a positive correlation between pace of music and alcohol consumption, with faster paces associated with higher alcohol consumption. There was no significant effect of the presence of a distraction on alcohol consumption.